For more than 20 years, Big Rock Sports has led the fight to protect hunting, shooting sports and recreational fishing across North America. As Senior Vice President of Industry Relations, I am involved with several advocacy organizations, including the NC Sound Economy Coalition and the Board of Directors for the National Association of Sporting Goods Wholesalers (NASGW). I have also been a member of the American Sportfishing Association (ASA) Board of Directors for 12 years and currently serve on these ASA committees:


  • Government Affairs
  • Nomination
  • Keep America Fishing
  • Keep Florida Fishing Advisory
  • Trade & Commerce, Freshwater, East/Gulf Saltwater and West Coast Saltwater sub-committees


But I’m not the only team member taking part in advocacy efforts for our company. Bluefield Brands President Dave Martin serves on the Board of Directors for Coastal Conservation Association of NC and is a member ASA’s ICAST Show Committee.


Senior Communications Manager Shannon Farlow was recently selected to serve as a member of ASA’s Membership and Communications Committees. Shannon has been asked to use his communications knowledge and position as Sporting Retailer editor to connect Big Rock customers with the ASA.


Territory Account Manager Dave Strahan serves on the Board of Directors for the Northwest Sportfishing Industry Association (NSIA) while Inside Sales Representative Brian Kurzbein is a past member of NSIA’s Board of Directors. These Big Rock team members—and countless more who are involved on a local level—are helping to ensure that our industry thrives.